THE FUTURE
2008.09.30
The online ad segment seems to be thriving, despite the country's
economic problems, with marketers projected to spend roughly $25
billion on the Web this year in the U.S. -- a 17.4% jump over 2007,
according to eMarketer. The forecast for 2009, per eMarketer, calls for
a 14.5% increase in total U.S. online ad spending to $28.5 billion; by
2011 marketers should push the online ad outlay past the $40 billion
mark. Adweek (09/24)
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