Live Below the Line, is a social media campaign that is challenging you to live five days spending $1.50 or less on food and drink. Obviously, its in USD, and given economic climates and inflation rates these days, you can hardly get anything for $1.50 anywhere in developed and developing countries, what more about the whole day.
But the $1.50 benchmark for the campaign comes from the amount on money 1.4 billion people living in extreme poverty spend each day on food. It hopes to change the way people think about poverty, and the campaign runs between May 7 through 11.
“The intention is to increase awareness that will drive action to support poverty,” Michael Trainer, U.S. country director for the Global Poverty Project.
The campaign goes to suggest some foods and meals, like oatmeal, coffee, rice and beans, which will apparently fit into the $1.50 budget. If you can't participate, you can join the conversation with the hashtag #belowtheline.
“We’re trying to make this incorporate online activism with an offline experience,” Trainer says. “The engineering of this is intended to be social — pooling your resources and sharing your experiences — you can afford more food if you join together with friends.”
You can share photos of your 50 cent per person meals with the hashtag #dinebelowtheline. What do you think? Is it possible?